West Bengal Government Rules regarding publishing of advertisement by State Government Office and the rates of the Advertisement is fixed time to time.
All Government advertisements for display advertisements in print media and electronic media (television) will continue to be released by the I&CA Department, but such releases henceforth will be made through empanelled Release Agencies in the respective newspapers and TV channels.
Government has revised the rates for release of advertisements in various print media, as detailed in the Annexure. The revised rates shall remain effective upto 31.03.2019.
Revised Provisions for publication of brief referral advertisements in daily newspapers for invitation of tender/quotation: Estimate of NIT/NIQ Rs. 1,00,001/- to Rs. 5,00,000/- – At least one Bengali Newspaper.
Policy for releasing of all Advertisements in Print & Electronic Media from all Government departments (including Corporations, Public Sector Undertakings) by I&CA Department.
All approved advertisements, in ready to release format (for both print & electronic media) be mailed to ica.advt@gmail.com at least 3 days prior to the date of release.
To ensure better compliance of the guidelines, publication of brief referral advertisements in respect of all e-tenders to be floated by the State Government offices shall be done centrally by the concerned Administrative Departments.
All the Brief referral advertisements for e-tenders of different offices under the control of Irrigation & Waterways Dept. shall be published in the newspapers centrally through the office of the Executive Engineer, DVC Study Cell.
I & CA Department is accepting requisition of different authorities of State Government offices and taking regular action to release those advertisements for necessary publication.