Rates of Advertisement in Different Newspapers, 2018-19
Information and Cultural Affairs, Advertisement, Newspaper
Government of West Bengal
Department of Information & Cultural Affairs
Nabanna
325, Sarat Chatterjee Road Howrah-711102
No. 3482/DI/ICA/2017 Dated- 01.12.2017
NOTIFICATION
The matter of fixation of rates for publication of Government advertisements in different newspapers was under consideration of the State Government for some time. Now after a thorough examination of all aspects of the matter, the Government has revised the rates for release of advertisements in various print media, as detailed in the Annexure.
The revised rates will take immediate effect and shall remain effective up till 31st March, 2019 or until further orders, whichever is earlier.
Enclo: Annexure
By order of the Governor
Principal Secretary
I & CA Department
Rate for Advertisement in Print Media Annexure to the Memo No. 3482/DI/ICA/2017, Dated- 01.12.2017
| Sl No. | Name of Publication | Edition | Language | Approved rate (Per Sq. cm) B/W | Approved rate (Per Sq. cm) Colour |
| 1.. | Aajkaal | W.B. | Bengali | 136/- | 200/- |
| 2. | Akbar-E-Mashriq | W.B. | Urdu | 175/- | 262.50/- |
| 3. | Bartaman | W.B. | Bengali | 420/- | 600/- |
| 4. | Business Standard | Kol | English | 98/- | 140/- |
| 5. | Business Standard | All | English | 533/- | 829.50/- |
| 6. | Business Standard | Kol | Hindi | 54/- | 70.50/- |
| 7. | Chhapte Chhapte | W.B. | Hindi | 54.25/- | 81.37/- |
| 8. | Dainik Jagran | W.B. | Hindi | 275/- | 412.50/- |
| 9. | Dainik Statesman | W.B. | Bengali | 93/- | 139.50/- |
| 10. | DNA | Delhi. | English | 765/- | 510/- |
| 11. | Echo of India | W.B. | English | 30/- | 42/- |
| 12. | Ei Samay | W.B. | Bengali | 250/- | 300/- |
| 13. | Ekdin | W.B. | Bengali | 54/- | 81/- |
| 14. | ET | Kol | English | 396/- | 690/- |
| 15. | ET | All | English | 1950/- | 5400/- |
| 16. | Financial Express | Kol | English | 19.94/- | 29.91/- |
| 17. | Financial Express | All | English | 659/- | 616/- |
| 18. | Hindustan Times | All | English | 2125/- | 4335/- |
| 19. | Hindi Hindustan | All | Hindi | 1700/- | 3187.50/- |
| 20. | Himalaya Darpan | W.B. | Nepali | 106.20/- | 159.38/- |
| 21. | Indian Express | Kol | English | 34.25/- | 51.38/- |
| 22. | Indian Express | All | English | 1670/- | 1458/- |
| 23. | Janpath Samachar | W.B. | Hindi | 92/- | 138/- |
| 24. | Janasatta | W.B. | Hindi | 34.25/- | 51.38/- |
| 25. | Kalom | W.B. | Bengali | 200/- | 300/- |
| 26. | Khabor 365 Din | W.B. | Bengali | 125/- | 187.50/- |
| 27. | Millennum Post | Kol | English | 175/- | 250/- |
| 28. | Millennum Post | Kol + Del | English | 450/- | 600/- |
| 29. | Purbanchal Bharat Darpan | W.B. | Hindi | 85/- | 127.50/- |
| 30. | Sangbad Pratidin | W.B. | Bengali | 280/- | 330/- |
| 31. | Salam Dunia | W.B. | Hindi | 42.80/- | 64.20/- |
| 32. | Sanmarg | W.B. | Hindi | 87.50/- | 131.25/- |
| 33. | The Asian Age | Kol | English | 40.50/- | 60.75/- |
| 34. | The Asian Age | All | English | 121.75/- | 182.63/- |
| 35. | TOI | Kol | English | 786/- | 1000/- |
| 36. | The Statesman | W.B | English | 106/- | 580/- |
| 37. | Uttar Banga Sambad | W.B. | Bengali | 210/- | 300/- |
| 38. | Uttorer Saradin | W.B. | Bengali | 37.50/- | 56.25/- |
| 39. | Vishwamitra | W.B. | Hindi | 68/- | 102/- |