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West Bengal Government Rules regarding publishing of advertisement by State Government Office and the rates of the Advertisement is fixed time to time.

Guidelines for Release of State Government Advertisements

Undertakings/ Autonomous Bodies of the Department will release advertisement directly and pay the bills. However, they will keep contact with the I&CA Department regarding rates of advertisement, empanelled agencies, etc.

Release of State Government Advertisements

Information & Cultural Affairs Department is entrusted with the responsibility of releasing all State Government Advertisements. Hence forward all advertisements to I&CA at least 5 days prior to date of publication.